Category: C/4HANA

Understanding SAP’s Customer Experience strategy with SAP C/4HANA

  2018 marked a major shift in SAP’s positioning with an announcement, at SAPPHIRE 2018, of the rebranding of Hybris’ division into SAP Customer Experience and the C/4HANA suite. A few months following this news, SAP hosted a global Customer Experience event in Barcelona.SAP rolled out a new suite of applications created to increase their […]

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